Webinar: Cross Cultural Communication

Tuesday, June 9, 2020 - 12:00 to 13:00

On 9 June, we held our last joint chamber webinar of this season “Cross Cultural Communication” which was led by Ellen Gunning, director of the PR Training Academy and Director of the Irish Academy of Public Relations.                                         

Communications is one of the most dynamic industries in the world. The important rise of social media channels has also impacted the way people convey information and expanded the audience it reaches.

During the webinar, Ellen Gunning noted the importance of brevity and simplicity of messaging, she demonstrated the power of visuals with examples from world renowned politicians and election campaign slogans. She also highlighted the importance of cultural awareness and what are the key things to include when communication internationally. In summary Ellen explained that communication is storytelling, and we should be keep this in mind in order to be able to communicate efficiently.

We would like to thank Ellen Gunning for finding time to address our members and leading such an interesting webinar on such a key topic.