Business After Hours at Latvijas Balzams

Wednesday, April 22, 2015 - 18:00


On 22 April the members and friends of BritCham had the opportunity to peek into the secrets of Latvijas Balzams production processes and learn interesting facts from the company's 115-year long history.

Seymour Ferreira (CEO of Amber Beverage Group, Chairman of the BritCham Board) introduced the guests with the Amber Beverage Group which is the largest company in alcoholic beverages industry in Baltic States. Afterwards Guntis Aboltins-Abolins (Managing Director, Chaiman of the Management Board at Latvijas Balzams) told us about the founding of Latvijas Balzams as well as the important milestones reached since then.

Guntis Aboltins-Abolins also introduced us with the production process of the Stolichnaya Elit in the Stoli Room. The story of the special editions (and their prices) was especially entertaining. In the Riga Black Balsam cellar we could learn and even sniff the ingredients of this acknowledged beverage as well as appreciate the evolution of the design of the clay bottle.

The hosts also had a test for our noses to see, if the guests can recognize and distinguish seven different Stoli vodka flavours. Lucky winners were awarded by Latvijas Balzams creations after everyone had enjoyed the bartenders’ show were the guys set the bottles and glasses spinning through air.

It was a great and interesting evening full with activities and networking so we say a very big thank you to our gracious hosts Latvijas Balzams!

Please view the photos from the event here.